nike X sanrio

A collaboration between two iconic brands. A little bit of sport and a lot of kawaii. This project was a renewal of the 2004 urban legend, the Air Presto Hello Kitty, reconnecting us to our inner-child.  

Elements of the shoe bring you into Hello Kitty’s world through bold graphic details, plush linings, and a soft TPU heel with Hello Kitty’s face molded as a surprise.

ATMOS’s spread on the Hello Kitty X Nike collab featuring apparel and the sneaker. The size range is full family allowing everyone to match from toddler sizing all the way to Men’s size 12.

The Hello Kitty Presto is a special edition collaboration between Nike and the iconic Hello Kitty brand, blending the playful charm of the beloved Sanrio character with the innovative design of Nike's Presto silhouette. This unique sneaker features a vibrant design, catering to both sneakerheads and Hello Kitty fans alike.